Hero – Mobile Transparent

Tried and True Financial Services

Discover how financially clear you really are.

You work hard to grow your business, but do you truly understand your numbers? This quick quiz reveals your Financial Clarity Score and shows exactly where you stand, whether you're unsure about your profits or already tracking your finances closely.

👉 Take the Financial Clarity Quiz

Tried & True FS | Financial Clarity for Entrepreneurs

Tried and True Financial Services

Discover how financially
clear you really are.

You work hard to grow your business, but do you truly understand
your numbers? This quick quiz reveals your Financial Clarity Score
and shows exactly where you stand, whether you're unsure about your
profits or already tracking your finances closely.

👉 Take the Financial Clarity Quiz

5.0★★★★★

10 Reviews

CR

Cherice Robinson

★★★★★

Tried and True Financial Services assisted me with organizing my Quickbooks and preparation for my annual business taxes. I left their services feeling empowered...

NP

nicole pryor

★★★★★

What can I say...Ms.Smith is wonderful. I am terrible doing my taxes and have avoided them like the plague. She has gotten me completely caught up...

RE

Rebecca Esquivel

★★★★★

Working with Valaise at Tried and True has been an entirely positive experience. She is responsive, organized, and helpful as well as warm, friendly, and caring...

KW

Krystle Williams

★★★★★

Valaise's services are remarkable. I was really impressed with how she took the time to explain important details about the tax prep process...

MC

Marty Croll

★★★★★

I recently had the privilege of collaborating with Valaise. She is an outstanding accountant whose attention to detail and proficiency in financial matters left a lasting impression...

JW

Jeanetta Warren

★★★★★

I had the pleasure of speaking with Valaise today about tax preparation services for my small business; her knowledge and professionalism are unmatched...

What Drives Us

Our Purpose

Our Mission

Empowering Entrepreneurs Through Financial Clarity

Tried and True FS mission is to empower entrepreneurs by providing them with knowledge and strategies to gain better control over their finances while upholding the highest standards of ethics and integrity.

Our Vision

A Household Name That Impacts Generations

Tried and True's vision is to become a household name that will impact generations to come. We represent the blueprint of what happens when creativity, passion, hard work, and diligence are merged to accomplish a goal — helping thousands of majority women-owned small businesses produce financials that unleash growth within urban communities where women in business can thrive.

The ABCs of Finance

Our ABCs of Finance framework is designed to help business owners stop operating reactively and start leading their businesses with intention.

01

Service

Advisory

We provide year-round financial and tax strategies to help you make informed, forward-looking decisions.

Our advisory approach focuses on optimizing cash flow, planning proactively for taxes, and aligning your financial strategy with your long-term business goals.

By working with you throughout the year, we help you anticipate opportunities and challenges, ensuring your business stays ready for growth, funding, and long-term sustainability.

02

Service

Bookkeeping

We provide accurate, consistent financial reporting to give you a clear view of your business performance.

Clean books help you understand your numbers, monitor trends, and make confident, data-driven decisions.

Our bookkeeping support ensures financial statements are reliable, timely, and lender-ready, building a strong foundation for advisory insights and reducing stress during tax season.

03

Service

Compliance

We help you stay ahead of regulatory requirements with timely tax filings, quarterly estimated payments, and proactive compliance oversight.

Our approach reduces risk, ensures obligations are met accurately, and minimizes penalties and surprises.

As Enrolled Agents, we can represent you before the IRS when issues arise, providing an added layer of protection and peace of mind. Compliance is essential for long-term business sustainability.

Testimonials

"

★★★★★

Valaise at Tried and True Financial Services is so informative and knowledgeable about small business accounting and bookkeeping. She made me feel comfortable expressing my financial concerns, helped me understand my business taxes and is teaching me how to understand the bookkeeping process as a new business owner.

She is awesome! Thank you, Valaise!

Arnee Snowden

"

★★★★★

Yes, you should purchase this book!

After reading Bookkeeping for Business Owners, I can honestly say that I understand my business finances better. My profit and loss statement would haunt me, in fear that I would miss something or simply wouldn't have my line items correct. After gaining clarity on what should be on my financial statement, I am confident I won't be having any issues moving forward.

The summaries of each topic and the concise breakdown assisted in expanding my knowledge from a financial aspect as a business owner. I would recommend this book to anyone who owns a business! I love a good book that's easy to read and digest! Amazing work!

Brittany

"

★★★★★

Bookkeeping That's Easy to Follow

This is a solid, practical book.

Bookkeeping for Business Owners: Gaining Clarity and Confidence Without the Overwhelm does exactly what it says it will do — it helps business owners understand their numbers without making it feel heavy or intimidating.

What I appreciate most is how clear and straightforward it is. The systems make sense. The explanations are clean. Nothing feels overcomplicated. It walks you through the basics in a way that's actually usable.

Valaise Smith focuses on clarity, which is what most business owners really need. This book is a practical resource and a guide business owners can return to as they grow.

Sherry Miller

Tried and True Financial Services – Footer